Article Marketing-Persuasion Techniques

If you intend to make money from your website by using article marketing, therefore, your first objective is to get your article accepted by the directories. To achieve this, the article must be relevant to the subject, which is defined by the keywords you choose, or the title. You must persuade the article directories to publish your article. Some directories use the title, and some use keywords.

You must devise a title to persuade visitors to choose your article, or keywords relevant to the content. You must also compose a summary or description of your article that will persuade someone interested in your niche to click on your article rather than that of someone else.

Thats just the start. You must then write the article in such a way that it retains the interest of the reader. It is much easier to click away from your article that read through it, so it must provide an answer to a question or a solution to a problem. The days are gone when a meaningless article would attract visitors to click on Adsense ads. If your readers believe that you can help then they will click on your link and visit your website. Article marketing is a cross between literature and advertising.

When you are article marketing, you are literally thinking of all the ways you can persuade as you are writing. You must persuade with the title, with the keywords, with the content, with your bio, and of course you must persuade with whichever offer you are using to compel readers to click into your web site.

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