List Building - Drive Traffic to Your Squeeze
So, you've got this great squeeze page sitting out there in cyberworld, and it's all ready for list building in your particular niche. But think about this: At last count, Google indexed something like 8 billion pages and then stopped counting! With all that competition for eyeballs, will your site ever be seen?
You need traffic.
One way, a really great way to get people to your list building page, is by writing articles, and they're great for several reasons. First, when you have an article published, you get a certain "air of expertise," let's say.
Plus, at the end of every article, or in some directories, you get to place links to your list building page or any other program you might be offering. You should concentrate on using a link to your list building page, though, until you've built an enormous list.
The links in those articles stay around as long as the article does, pretty much forever. When people search Google or another search engine for "list building," they'll find my articles, whether it's now or several years from now.
Another benefit of writing articles comes from people picking them up from some directory and using them on their websites or in their own directories. For each article placed on another site, at least one, one-way link is pointing to my web site, which for me, is usually a list building page.
Those one-way links are very valuable, especially if they carry any page rank from Google. Every link coming into my site increases its status with Google and will eventually raise its page rank, too. This will happen to you. But you have to sit down and write the article.
You may be wondering, Where do I get ideas?
That's easy! Ideas are all around you!
Find a good blog in your niche. Go check out other sites. Read newsletters and forums in your niche. Those should jog your creativity. Ideas are all around you!
You've at least, built a squeeze page, haven't you? In not, that's your first step in success--list building, so go back and do that first. Learn to build a great list-building squeeze page. Then, write an article about how you did it. Teach someone else to do what you did. Helping other people to succeed at list building will certainly help your online image.
Don't hesitate, though. If you're hanging back from doing it, ask yourself, "Do I have more money or more time?" If it's time, buy private label rights articles and make changes to them so that they're your own. If it's money, hire a writer. You can find very inexpensive writers at eLance.com, or you can hire a professional writer and pay a lot more, but that's up to you.
Still, don't rule out articles because you think you're not a writer. It may be hard to get started, but once you do, it gets easier and easier. The trick is to start. Read, get an idea, and run with it and get your list building page seen! Today! Nothing is more important than building a great list, and writing articles is one great way to help you do it.
Tellman Knudson is CEO of OvercomeEverything, Inc. and a master of list building. Learn the 9 Laws of List Building at MyFirstList.com
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