Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

Introduction

This article shows you a way to use Squidoo to get multiple listings on the first page of Google results for your targeted keyword.

Squidoo enables you to create a dynamic interplay between your blog, articles and Squidoo lens. I have termed this interaction, the Squidoo-Google Dance. Hopefully, the reason for the name will become obvious as I explain each step of this strategy.

Basic steps to get on the first page of Google results

Here are the basic steps for the Squidoo-Google Dance:

1. Create a Squidoo lens on "Your Keyword"

2. Start a blog on "Your Keyword" (or re-focus an existing blog)

3. Submit both your lens and your blog to blog directories and the search engines.

4. Write an article on "Your Keyword" with the resource box linking to your blog AND your lens.

5. Submit your article to article directories.

6. Create links from your Squidoo lens and blog to your article(s).

7. Set up an RSS feed from your blog to your Squidoo lens.

8. Start posting to your blog with "Your Keyword" in your post title.

9. Ping the blog directories for your blog and squidoo lens with each post.

So what is happening?

You have created a dynamic interaction (dance) between your blog, your Squidoo lens and your articles.

• Your blog and Squidoo lens are being updated simultaneously.
• Your articles are creating backlinks to your lens and blog.
• Your blog and Squidoo lens are creating backlinks to your articles.

By pinging the directories, you are inviting Google to join the dance. Google continuously crawls the directories looking for updated material.

If you have multiple articles on the same keyword or topic you can also add your article feed from an article directory to your blog and Squidoo lens. Blogger.com, for example, now has provision for adding RSS feeds to your blog.

The result: multiple listings on the first page of Google

The net result of the Squidoo-Google Dance is multiple listings on the first page of Google for your target keyword. These listings can be from your blog posts, your Squidoo lens, your article in an article directory or website, your blog directory entry or even from your Squidoo tags.

If you have monetized your lens and your blog with affiliate product links, the Squidoo-Google Dance can generate increased income as well as substantial traffic.

Ron Passfield, PhD, is the author of an e-book on Squidoo affiliate marketing (and weekly updates via email subscription): http://www.squidoomarketingstrategies.com

Visit Rons Top 100 Squidoo lens for access to his email course and Squidoo marketing strategies, tools, tips and techniques: http://www.squidoo.com/squidoomarketingstrategies

Rons blog on how to do affiliate marketing with Squidoo: http://www.affiliate-marketing-coach.blogspot.com/

Copyright 2007 Ron Passfield All rights reserved worldwide

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