The Lazy Man's Guide to Link Building

So, you're lazy and you want links, huh? Join the club. While I have some strategies for helping you build up links to your website, I must warn you in advance that I believe there are two major types of marketing you can do in any business: lazy and poor.

Lazy link building strategies would include spending some money to get links. Make sure you read that right: I am not saying buying links. I am saying spending money to get links. The difference is critical especially if you don't want your website flagged and penalized for buying links for sites banned by Google and other search engines for selling links.

Poor link building strategies would include being able to spend more time than money. You got the time to call or e-mail related websites, start a conversation related to your shared interests and then ask for a link to your website.

In this article, I am going to list some of the lazy methods that I and other webmasters employ to get links to their websites.

First, you can pay people to write great, quality content that people will naturally be tempted to link to you.

Second, you could pay people to find quality, related websites and contact them to exchange links with you. A variation on this same theme is to pay for advertising to get those types of people to contact you about linking to your site.

Third, you could purchase existing quality websites from other people that they are selling or closing down and create a link from them to your website.

Fourth, you could start or pay someone else to create relevant, quality related businesses and grow these businesses in tandem.

Using one, or any combination of these strategies could significantly impact how many websites are linking to yours and see drastic improvements in your rankings because of it.

James Orr is a professional real estate investor and marketing expert.

He runs over 300 websites including a marketing blog about holding your marketing ruthlessly accountable to results at http://RuthlessAccountability.com