Just what are the Benefits of Submitting Articles to E-Zines

E-zine advertising is perhaps one of the most underused forms of promotion. It is a good idea to do your homework, before launching your viral marketing campaign. Article writing and publishing has become the latest buzz in the internet website marketing world. The name of the game as far as Internet marketing

SEO is the one of the most important skill sets any internet marketer should have. It's one of the easiest and most profitable forms of traffic any website owner could receive. Search Engine Traffic is not the easiest to obtain however. One of the most important things a website owner should learn is how to optimize their web pages specifically for the search engines.

First things first, you should have your keyword picked out and ready to go. Once you've got that you can proceed to optimizing your web page.

It's also recommended that you have a rudimentary understanding of HTML.

Title Tags

The first thing you should do is include your keyword inside the title tags. The title tags are the first elements right after the head tags. They look like this

<title></title>

It's best that you include some other related text after you input the keyword. If my keyword was SEO I'd input something like

<title>SEO - Tips And Tricks <a href=http://www.4uwebcash.com/tag/make-money-blogging>For</a> Optimizing Webpages</title>

You can also add the title element to your outgoing links.

Header Tags

Header tags are in my opinion the second most important part of on page optimization right after optimized content. Header tags look like

<h1></h1> and should be placed right before the content of your website. You should always place your keyword in header tags with a few other words relevant to your content. Also, always bold your keyword in your header tags.

Bold Your Keywords

It's always a good practice to add bold tags to your keyword when in your content. Bold tags look like

<b></b> and your keywords should always be enclosed in them whenever they come up in your content.

Image Alt Tag

If you can swing it, your keyword should be included in the alt tag of one of your images. The ALT element can be added to an image if it isn't already. If you need help with this part of on page optimization then I suggest you look it up at htmlhelp.com.

Keywords In Your Content

You should always include your keyword in your content. It's always better if you keep your keyword density around 3-6%. Keyword Density means your keyword should make up 3-6% of your content. Content should always be unique and relevant to your website.

If you follow all of these steps and techniques you should be on your way to ranking over your competitors. Remember, on page optimization isn't the deciding factor when it comes to rankings. Build your links and create good content for best results.

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Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

Every website, whether content-based or e-commerce-based, needs a constant stream of traffic to sustain its web presence. Internet marketing refers to the process of making that happen. This can be in the form of Internet marketing ads, SEO (Search Engine Optimization), article submission, Web 2.0 strategies, publishing ezines, etc. Here is a small peek into some of the most effective methods of Internet marketing:

1. Search Engine Marketing: There are two types of search engine marketing techniques - Internet marketing ads (or pay-per-click (PPC) ads) and SEO. PPC ads, or Internet marketing ads on search engines, are ads that appear in columns and rows (marked as "Sponsored Links") when a search engine results page throws up the search results. Advertisers have to pay for these Internet marketing ads on a per-click basis, which is why they are popularly known as pay-per-click ads. This means that anytime a surfer on a search engine clicks their ad, a pre-determined amount will be deducted from the deposit they have made to the search engine. Statistics say that about 3-5% of people who click on ads are converted to customers, so calculations must be made well before bidding for PPC keywords. SEO is a technique by which a website's content is tailored in such a way that it contains the most important keywords (or search terms) relevant to the site. The result is that when a surfer is searching for a keyword, he is directed to the website, and so it becomes the goal of every website owner to keyword-optimize his content in such a way that his site appears on the first search engine results page. This is a relatively inexpensive technique and very effective too.

2. Article Submission Marketing: There are a host of reprint directories on the Internet that accept articles, which are then "borrowed" by other web publishers and published on their website. A small resource box is placed at the end of each article that has to be published. This box gives the credit due to the writer and mentions his site address. Apart from the regular Internet marketing ads, this is another great way to publicize your website. All a website owner needs to do is create effective content and write a snazzy resource box at the end and submit the article to reprint directories, and hey presto, the article will send traffic from all over the web. Similarly, a website owner can post messages on bulletin boards and leave his website's link in his signature.

3. Ezine Publishing: Many website owners publish ezines and give them away free to subscribers and in the process collect a database of subscribers. For an ezine to succeed as well as an Internet marketing ad, it must contain compelling content. Also, the whole story must not be included in the email that is sent to the subscriber - only a small teaser must appear, inviting the subscriber to click on the link to know more.

4. Web 2.0 Strategies: Blogs and RSS ("RDF Site Summary", popularly known as "Really Simple Syndication") feeds are the new Internet marketing kids on the block. Website owners set up blogs, where they post trivia and articles of general interest, inviting surfers to leave their comments and visit their website. They also offer RSS feeds where surfers can view streaming content by using special RSS-reading software. If they see anything of interest, they click on the link to read the whole story.

5. Banner exchange: There are banner exchanges marketing companies where website owners swap banner space with other websites, without any charge. However, this method of Internet marketing is fast losing its punch and is almost on the way out, because every website owner prefers to publish search engine Internet marketing ads that pay on per click basis.

These are some of the Internet marketing methods that are in vogue today. For more information click on the link given below.

Raymond Nwambuonwo has been a contributing author for this website and is an acknowledged expert on articles in the field of Internet marketing. He can be found on the internet at this website : http://marketinguses.blogspot.com

Marketing uses (Rays company) is our recommended resource for all types of articles on pay per click methods, article writing, and SEO strategies on the internet. To get more effective marketing ways visit http://marketinguses.blogspot.com

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

Article marketing is popular among webmasters due to a couple of reasons. First, it is very effective in terms of traffic generation and second, it is a very uncomplicated process. Anyone can virtually do it and you don't need technical skills to survive.

Here are the 4 no-brainer steps to make money with article marketing:

1. Know what it takes to make your articles widely distributed. It is not enough that your articles are informative; they must also be well-written, brief, direct to the point, free from sales pitches, keyword-rich, and factual. In addition, they must also be free from any grammar and spelling errors. Remember, your readers will judge your professionalism and expertise based on how you write your articles, so making them flawless as much as possible.

2. Identify the things that you need to avoid. To prevent your articles from being rejected, you must make sure that they do not contain blatant advertisement, hyperlinks on the article body, inappropriate content, and duplicate content. They must also run at least 250 words and do not go beyond 1-3% on keyword density or you will be tagged as a keyword spammer.

3. Use your resource box effectively. Learn how to create a killer box and how to incorporate powerful call to action to better entice your readers to give your website a visit.

4. Identify the best publishing sites. Article submission sites are not created equal, some of them will give you the exposure you need, while others will let your articles sit in their review page for a while, making them stagnant and useless. To make sure that you'll get your articles up and running in as little as 2 days, submit them to reputable sites like ezinearticles.com.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.