Workathome

Monday, May 5, 2008

Targeted Article Marketing - 4 Blockbuster Approaches to Article Marketing

Are you troubled by costly advertising fee and prohibitive prices of rich media and banner ads? Then, article marketing could be your best option for product and site promotions. Article marketing is a good strategy to get targeted traffic to your web site. It's also free and effective strategy in marketing campaigns. The following points are the 4 blockbuster approaches to targeted article marketing which could help you in promoting your web site or products.

1. Your articles must be related to your web site or products. This is common sense but some people make the mistake of producing articles totally unrelated to their products or services. These articles can also bring you traffic but they are not ready buyers. What you need are targeted clients who are ready to buy from you. To realize this, your articles must correspond to what you are selling.

2. Tweak your article titles to include important keywords and key phrases. You want to target people looking for cheap beauty products, you must write a buying guide about cheap beauty products with the phrase cheap beauty products in your title. In this way, when buyers search the internet they could easily hit your articles and proceed to your site eager to buy.

3. Join forums and discussion sites related to your products. Some of these sites will allow you to publish the full text of your articles. You can enhance your reputation and at the same time magnetize to your web site those that find your articles useful.

4. If you have a ready email list, offer your articles as a regular newsletter. If you still don't have a list, you should build it by having a subscription tool in your web site. You can be assured that those who will sign up are the really targeted ones and your emailed articles will serve as marketing follow-up.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Article Marketing - Quality For Consumers

If you look around the Internet there are several recommended styles of article marketing so how do you decide which is the right way for you? On the one hand there are those who swear by writing several articles a day and submitting them to as many directories as they can. Then there are those who write one article and either use software to spin them into several articles or make small changes like title and first paragraph and submit the similar articles to the same sites. Then there are those who write one quality article daily, weekly or monthly and just submit to a few sites.

All of those ways of article marketing may work, but which works the best? Lets just go through the different ways.

1. Most of us do not have the time to write several articles a day and if they are about the same subject, intending to promote one particular site those articles can become repetitive and lose quality to quantity. Of course some people can write several good articles a day but I do not think that I am one of them.

2. Spinning articles might be a great time saver, but when you look at the results of spinning they can be laughable. The articles often do not make sense to the reader and can be difficult to understand in much the same way as badly translated articles. Many directories do not want those articles; I know that I do not want articles on my site that visitors may have difficulty in understanding.

3. Changing the first paragraph and or the title of an article and submitting it to different sites is great, that means there is not so much of a duplicate content issue. Submitting the altered versions of the same article to the same directories is not on. Last week a joker submitted the same article to my directory with slightly different titles 4 times using 4 different accounts. As if I was not going to notice the similarities when I looked at the list of articles waiting for approval!

4. Then there is quality and submitting to fewer sites. A quality article is a pleasure to approve. I enjoy reading the article, I know that the quality of my site is going to improve and I know that the quality articles are going to bring in more traffic to my site. I also know that a quality article does not need to be submitted to hundreds of sites or spun. A quality article will be picked up on by publishers and replicated pretty darn quick.

You can guess which article marketing style I prefer; its quality all the way. Looking at number 4 I sound like a proper know it all. I do not think that I know everything but I do know what my site stats tell me. The author articles that get the most hits are nearly always the articles that I have regarded as high quality, or have been interesting enough to read all the way through.

I have different ways of defining quality that may make me seem contrary, but I have always looked at things in different ways. A business colleague calls me a lateral thinker, I think he means a pain in the b**t!

Quality that is extremely well written, but on occasion no matter how well an article is written if the content is dry and boring the article is not going to fly for the majority of readers unless it contains specific information. I do not claim to be an extremely good writer, I think that I am an adept writer who can occasionally pull off unexpected great results almost by accident. I have had enough of those accidents to be able to figure out why those articles are hitting the spot and why articles such as this one is unlikely to produce masses of hits.

One of my accidents was an article about where I live. I wrote it as an example because I wanted members of my travel site to write about where they live. It started out as an article about a regular town and without initially intending to I added paragraphs about places of interest and tourist spots within 10 miles. It dawned on me after writing the article that although I live in an industrial town that would not be considered on it's own a tourist centre, like most places there are tourist spots close enough by to include a mention in an article.

That article does better for hits than most articles of my own and those of authors on my sites that have been especially written for article marketing. I asked myself why and came up with 2 reasons. One was that I had added a good variety of keywords and phrases without thinking about it. The other reason I suspect is that the article is unique, very different to any other travel article that I have seen out there. It is also obvious that I know the place well whereas most article marketing travel articles don't give you a sense of the authors knowing the places that they write about and show little personality.

Another accident was an article written a month ago about my bad experience with a spyware fraud. I was so cheesed off that I turned to writing to make myself feel better. I have never known an article get so many hits in such a short time. It has been picked up by a lot of webmasters, bloggers and ezines and I am sure it still has plenty of scope. I have even seen it on some geek sites, now that's something I never thought would happen to an article of mine!

I think that the article is doing well because it is offering information written from obvious personal experience that people want and need and those people have had the common sense to do a search before being scared into parting with their money.

The top 2 articles on my directory every month are my own scam warnings. They are only on a couple of my sites so the hits are not spread between zillions of article directories. Again I am providing information that people want and need. Neither of the articles were written for the purpose of article marketing and a variety of keywords and phrases happened naturally.

So to me a quality article is reasonably well written, packed with information written from experience that people want or need, unique or as different to other articles as possible and showing some personality.

The fatal flaw in my accidents is that I have not used the articles to promote money making ventures, just my sites in general. I will have to get a grip and accidentally make some money from them!

I'll end this far too long article by including a quote from a forum that made me think. 'Thats a major problem I see in article directories -- its so difficult to find good content in them that they are not nearly as useful to article consumers as they could be.'

Patricia Jones loves writing and owns a general subject article directory BB Articles and a travel article directory Articles Abroad
For free digital downloads visit Eprofits Centre

Why Should You Write Useful Articles?

Maybe you have seen the article generation light. Now, you realize that you may have lost some ground in search engine optimization, by failing to react to the need for unique content on your Blogs and web sites.

What should you do to produce articles as soon as possible? Many businesses, and website owners, respond with a vengeance, by creating quick articles. Are the articles produced going to be useful to your customers and prospects? This will take a bit of planning. For example, you could create useful articles by elaborating on your current frequently asked questions (FAQs).

If you do not have an FAQ page, your articles can be recycled into a very useful tool for prospects. Recycling your articles is a great way to use your article more than once. In the long run, recycling will also save you time.

I am not talking about article mashing, one good article into one hundred senseless articles, with software. Many people love parrots, but who wants to read one hundred articles written by a parrot? Articles have to say something more than the same message over, and over, again.

Hence the words unique content, effectively describe what readers and search engines are looking for. Customers want as much information as possible about your product or service. While search engines spiders look for original, relevant, and unique content, as they patiently crawl the web.

A few well written articles could become an SEO magnet to your site, a free report, an FAQ page, and part of your newsletter. You can be as creative with recycling as you like, but tweak your copy, so that it is useful to your readers. Your articles will help you establish a trusted long-term relationship with your readers, prospects, and customers.

Copyright 2007 Paul Jerard / Aura Publications

Paul Jerard, E-RYT 500, has written many books on the subject of Yoga. He is a co-owner and the Director of Yoga Teacher Training at: Aura Wellness Center, in Attleboro, MA. http://www.riyoga.com He has been a certified Master Yoga Teacher since 1995. To receive a Free Yoga e-Book: "Yoga in Practice," and a Free Yoga Newsletter, please visit: http://www.yoga-teacher-training.org/index.html

Article Marketing-Persuasion Techniques

If you intend to make money from your website by using article marketing, therefore, your first objective is to get your article accepted by the directories. To achieve this, the article must be relevant to the subject, which is defined by the keywords you choose, or the title. You must persuade the article directories to publish your article. Some directories use the title, and some use keywords.

You must devise a title to persuade visitors to choose your article, or keywords relevant to the content. You must also compose a summary or description of your article that will persuade someone interested in your niche to click on your article rather than that of someone else.

Thats just the start. You must then write the article in such a way that it retains the interest of the reader. It is much easier to click away from your article that read through it, so it must provide an answer to a question or a solution to a problem. The days are gone when a meaningless article would attract visitors to click on Adsense ads. If your readers believe that you can help then they will click on your link and visit your website. Article marketing is a cross between literature and advertising.

When you are article marketing, you are literally thinking of all the ways you can persuade as you are writing. You must persuade with the title, with the keywords, with the content, with your bio, and of course you must persuade with whichever offer you are using to compel readers to click into your web site.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

Profitable Article Marketing - Announcing 4 Intermediate Ways to Explode Your Article Marketing

Content-based marketing solutions are taking the internet by storm because they offer people the hottest commodity online - information. One of these solutions that is widely used by billions of marketers is article marketing or the process of writing and distributing your articles online to position yourself as an expert on your chosen niche and earn unlimited quality inbound links for your website.

Here are the 4 intermediate ways to explode your article marketing:

1. Submit only original articles. If there is one golden rule in article marketing, it would be to never copy somebody else's work. Remember, you are trying to establish your specialized knowledge so you can win the trust of your potential clients. That would never happen if you are stealing somebody else's ideas.

2. Don't advertise on your content. Although it is recommended to pick topics that are related to your offerings, it is a no-no to directly pitch in your products on your articles. Instead, fill your content with valuable information that will be useful to your readers and save your sales pitches for your resource box.

3. Optimize. Give your articles an edge by making them highly searchable online. You can easily do so through the use of keywords and popular search terms on your content.

4. Empathize. As a marketer, you always need to find effective ways on how you can build rapport with your readers so you can easily convert them to potential clients. One of the proven ways in doing this is by showing empathy through your content. Let your readers know that you know where they are coming from and that you have the best solutions to help them resolve their pressing issues. By doing so, your readers will consider you as a trustworthy individual who is after their welfare and not just another marketer who is just after their money.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Review Top Secret Fat Loss Secret - Is It Real Worth The Money?

I've spent hundreds of dollars buying almost every fat loss eBook ever published to discover which ones actually work. I wanted to identify exactly which eBooks contained the exact information that could allow you to lose the most amount of fat (and keep it off!) in the shortest period of time. I read and analyzed each one from cover to cover!

The products in this review are the only ones I recommend as I know for certain they contain the correct information that will make you see results fast! If you come across any other guides advertised on the internet, I'm warning you now - purchase them at your own risk !! The no.1 product I recommend is 'Top Secret Fat Loss Secret'. It's definately the best fat loss guide on the internet by a very large margin and if you read the review below, you'll see why...

Rank: #1

Cost: $39.95

Guarantee: 8-Week 100% Money Back

Description: Supposedly a new breakthrough secret is all you now need in order to forever shed countless pounds, stay healthy, and add many years to your life!

Dr. Suzanne Gudakunst has blown the lid off the best-kept secret in weight loss ever discovered -- and this has the whole diet food and drug industries turned upside down and in nothing less than a torrential uproar.

Her entire treatment is based completely on built-into-nature 'protection agents' scattered throughout the world in the form of select herbs, extracts, and organic constituents, and which can be found in a variety of plants -- but when combined in specific combinations and carefully chosen amounts make for a solution to what is perhaps the world's worst ever plague: OBESITY (and the illnesses and diseases resulting from it -- or at least severely aggravated or exacerbated by it).

Now to everyone else's great gain, whether suffering from just a few extra pounds and inches, to those extremely fat and overweight, this brave, bold lady doctor is releasing to the general public her secret for forever destroying the tight unrelenting closed-fist of obesity's stronghold over the now more than 40% of Americans labeled obese, and others worldwide.

But she's not promising any of us for how long.

One well-respected and famous diet & wellness author wrote years ago that if anyone ever "truly unlocked the keys to permanent fat loss, they may actually suffer the same fate as JFK."

Does Generating Sales As An Affiliate Work With Article Marketing?

Let me ask you a very important question. Would you like to become a super affiliate? You will have the knowledge to succeed after you read this article.

To start off with you need to uncover a few excellent affiliate products that you can market to your opt in list. Only pick products that you yourself will purchase. Only choose products that you yourself will purchase.

A lot of people suffer from writer's block when they start their bum marketing campaign. Start off writing one article a week and submitting to the major article directories. Then continually try and boost your momentum until you are writing five to ten articles a day. By then your creative juices will be flowing and you will find it much easier to write.

The search engines can easily make sure of it if the article is relevant to the keywords by the words that are being used. So also include your keywords in the title based on the keyword research that you have done using keywords that have traffic with very little competition. Include your squeeze page in your bio and capture the name and email address of your visitor. This allows you to market over and over again to your lead instead of praying that the affiliate sales page will be good enough to convert the lead into a buyer and get a one time affiliate commission. You can test different squeeze pages to make sure of the best converting ones.

This process of using a powerful autoresponder follow up system will assist to convert a lead into a paid buyer. Mastering this part of your article writing is very important to actualize the results of affiliate marketing that you want.

Once you master these basic skills and generate a exceptional autoresponder follow up system you will be well on your way to becoming a super affiliate.

Are you really interested in driving massive traffic to your website?

Here's the answer:

Secrets Of Article Marketing - Download your free ebook now.

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.